Social Web Presence

The main purpose of social networks is to serve their members. The goal in getting social with unique content is to create a valuable user base, a loyal following.

When you are a contributing member to a social network and provide useful content which appeals to your audience, you gain exposure.

  1. 1 Ideas For Writing
  2. 2.Social Networks
  3. 3.Benefits

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SEO News

SEO Basics

01.18.08

The three main components of a search engine that will affect search results are... more »

What is Linkbait?

01.18.08

Linkbait is a term used to describe interesting content written for the purpose of attracting an audience. Some forms of linkbait can be industry-specific articles, press releases, videos, useful tools, to name a few. more »

LinkedIn, a Social Network...

01.18.08

In a crowded market of social networks, LinkedIn is making significant changes towards becoming more competitive and more relevant. more »

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Social Web Presence through Social Syndication

Social Syndication

Statistics show that approximately 40 million Americans use the Internet as a primary source of information. 81% of shoppers say they research products online before purchasing. 

Just because you have a web site does not mean that you have an audience.  It's common knowledge that people trust credible sources for obtaining information and making purchases.  Building up a reputation for yourself, your company or your brand is no little task. 

SEO Relations can help establish your Social Web Presence by skillfully seeking out innovative ways to feature interesting and beneficial information on sources visible to your target audience. Some of the optimized forms of content we work with you to create are:

  • Industry-Specific Articles
  • Press Releases
  • Contests
  • Testimonials
  • Media Content i.e. Videos and Podcasts
  • Indispensable Tools


Can't think of what to write about?

Here are some ideas for industry-specific articles:

  • Find out what well-cited ideas, tools, or articles are standard in your industry. Then, write about what ideas are missing from the current market space that could also fill that niche.
  • Write a "how to" article for your product or industry for different audiences; such as: colleges, government entities, bloggers, or other demographic.
  • Write about the top 10 resources in your industry. If there are numerous resources, break them down into categories: top 10 articles, top 10 books, top 10 web sites, top 10 videos.
  • Find an important news story related to your industry and expose its flaws.
  • Write an article about statistics in your industry

 

Social Networks

Over the last decade, marketing through social networks rapidly became one of the most successful methods of promoting online. However, selecting the suitable network for your company among the expanding variety of social networks available today can be challenging. SEO Relations can help you select the appropriate network for your business and help you create a profile branded to your company, optimized for best results.

 

The first step in deciding where to promote your linkbait involves researching where your target audience hangs out online. A lot can be learned from your target audience by reading online posts on various social networks, like Digg.

 

Once the social arena has carefully been selected and your profile created, it is essential to continually provide useful, interesting, targeted content to your audience. We want to keep them coming back for more!

 

Benefits

Establishing your Social Web Presence through syndicating original content on a social network has many benefits:

  • Build brand recognition.
  • Create an audience of visitors to your site.
  • Keep search engines crawling frequently.
  • Generate links.
  • Increased page rank.